Ocean Water


Being born and raised in the state of Maryland, there's not much else to do besides eat blue crabs, get into trouble, and go fishing. In high school we discovered three things: swim baits, hip hop, and street art. All have directly inspired the things we create now. Although I put the life of bombing trains and city streets away, I still find my release by painting each bait with high end spray paints. The baits are my art of choice now. The crossover from street art to bait making is more relatable than one may think. You destroy to create art, and now I create art meant to be destroyed; it's beautiful really. My business partner and best friend, Riley Mcgann, is equally responsible for tools with which we build. In his free time he makes beats, you likely will hear them in the background of our videos.

We want to bring an edge to the fishing industry. Yes, it's a relaxing pastime and very peaceful. But it's the short moments of battle between man and fish, the sickness of obsession, the release of adrenaline, and all the crazy times and memories shared with friends along the way that make me love it so much. When you fish with one of our lures, it's not just a fishing lure - it's a piece of this great journey, a piece of all the energy from this lifestyle of chasing fish, it's a tool to go to battle with those green, brown and striped bass.

So cast on, chunk and wind, put in the time, do the grind, and catch the memory of a lifetime.

-Victor Deppe


Fish Everything


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